What does your title company do for marketing after closing day for any given homebuyer? If you’re like most title companies, you may just simply give them a pen and a notepad with your company logo on it and then go your separate ways. Most homebuyers don’t expect much more as long as you’ve provided […]
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Online Smart Forms How does your title company send documents that need to be signed? Unless you’ve migrated over to using smart forms, chances are you send out an email with a welcome bundle of forms that need to be printed, signed, scanned, and returned to your title agent. Or you might even print the
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Have you ever had a customer, REALTOR®, or lender tell you they would have had the documents you asked for on time, but they had a question to ask first and it was already after business hours? And when they ask you the question the next morning, it could take you a couple of hours
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Title companies have to stand out with their customers to put themselves ahead of the competition. The problem with this is all title companies go through similar processes so it’s sometimes difficult to know what stands out and what’s just part of normal expectations. Consumers today love feeling like they are receiving a personalized experience
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A key attribute every title company needs to have is effective communication. However, with so many different forms of communication and each client preferring a different one, streamlining your processes can be a challenge. When title agencies don’t communicate clearly and effectively with clients, they can grow more frustrated and you could see a negative
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Utilizing Alanna.ai, a new, impressive communication tool that’s making headway in the real estate industry, Cottrell Title & Escrow was able to launch their recent marketing campaign immediately and effectively, garnering an unprecedented reception and praise from consumers. Naples, FL. 5/19/21 As the technology boom continues across all industries worldwide, it’s no secret short message
The difference between a refinance-dominated market and a purchase market can be stark for a title agency. It’s just a longer, more difficult process to bring a purchase transaction to closing. There are more people involved: Real Estate Agents and a seller, for starters. There are more emotions and anxieties on the buyer’s end. There
Title Agent Customer Service Let’s admit it. In the world of the title agency, client interaction is one of the biggest push-pull situations we know. On the one hand, of course we want to be there personally to talk to the REALTOR, buyer, seller or even loan officer. Every time, so that we can deliver
For the Title Agent, Customer Service and Smooth Closings Don’t Always Align Read More »
The foundation of any successful title company is built on quality customer service. However, the challenge with providing the best customer service possible is the people you work with might define it differently. Adding new people to your team can help you with the increased volume you might be experiencing, but do you really have
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Title Agency Communication One of the keys to having a successful title company is ensuring your staff has all the tools and resources needed to do their jobs efficiently and effectively. Communication is such a big part of the day-to-day duties your title agency staff has to endure, but it often gets overlooked because of
