Businesses today must work hard to retain clients and ensure their reputation remains healthy. Years ago a business could do this simply by providing a reliable product at a reasonable cost. While this is still important, customers also need to feel valued. In our digital world, this means a company must have the right technology in place to help deliver memorable customer experiences.
For a title company, making clients feel valued can be hard. The process of closing on a home is often hectic and complicated. That’s why many companies are now using artificial intelligence to help them provide a unique, high-quality experience every time. More specifically, the use of an AI-powered virtual assistant can facilitate many services that instill trust and make clients feel their needs are being addressed at all times. Let’s break down how AI does this.
Personalized Service
For clients to understand their business is valued, they can’t feel like just another number. While chatbots have a reputation for providing generic service, a virtual assistant powered by artificial intelligence is able to offer personalized interactions. By using natural language processing (NLP), they can respond dynamically to client questions, which results in a more organic experience. Furthermore, they can validate a client’s identity, access personal account information, and use this data during a chat conversation. If the client needs something the virtual assistant can’t provide, a live title agent will be alerted and can step in to offer a solution.
Access to Information Anytime
One of the biggest benefits of artificial intelligence for a title company is it never stops working. When the office closes, clients can still get the information and documents they need. Remember, buyers, sellers, and even real estate agents may be experiencing a lot of stress. If they start worrying about deadlines and documents in the middle of the night, they don’t have to wait until the next day to get peace of mind. Instead, they can turn to an AI-powered virtual assistant for information regarding their account and get documents delivered to them. The virtual assistant can even accommodate mobile communication via chat and text. Clients will appreciate this level of accessibility.
Agents Can Concentrate on Customer Care
While artificial intelligence can do a lot to make clients feel valued, live title agents are still integral to achieving this. The good news is, a virtual assistant can reduce an agent’s workload and allow them to focus on the client. They do this by taking care of tasks like answering simple client questions and providing crucial closing documents. This means a title company’s office phone rings less and agents can work on more important and complicated things. The result is that customer experiences will improve, meaning a better business reputation.
Let AI Bring Value to Your Title Company
Each client who does business with you should feel valued throughout the entire closing process. Let AI-powered tools help ensure this happens for each account.
Alanna.ai develops AI-powered tools that provide high-quality customer service solutions for the title industry. To learn more, request a demo today.